Apple is once again making headlines with its plans to introduce a more affordable version of its recently announced mixed reality headset, the Vision Pro. This move is seen as a strategic step to attract a broader consumer base, as the current Vision Pro’s price tag of $3500 has been considered steep by many.
According to Bloomberg, Apple is already working on this more budget-friendly version. The new headset, potentially named Vision One or simply Vision, is expected to hit the market no earlier than 2025.
The Vision One is expected to feature a less powerful processor and lower-resolution screens compared to the Vision Pro. It’s also speculated that the device will lack built-in speakers, requiring users to connect their AirPods for audio. Despite these reductions, Apple is not expected to compromise on key features such as the external EyeSight screen and gesture control system.
While the Vision Pro boasts two 4K resolution screens, the Vision One is likely to have a lower resolution. This, along with the use of less powerful chips and a simpler strap, is part of Apple’s strategy to reduce costs. However, the company is also reportedly working on a second-generation Vision Pro with a faster processor.
The introduction of a more affordable version of the Vision Pro is seen as a strategic move by Apple to increase its market share in the mixed reality space. Despite the high cost of the original Vision Pro, Apple is hopeful that its fan base will find the device’s unique features and capabilities worth the investment.
It’s important to note that while these reports provide a glimpse into Apple’s plans, the tech giant has not officially confirmed any details about the Vision One. As with all things in the tech world, we’ll have to wait and see what the future holds.