Alphabet, Google’s parent company, has announced its decision to wind down its domain business, Google Domains. The assets of Google Domains, which include hosting for approximately 10 million domains and a substantial client base, are being sold to Squarespace, a popular website creation platform.
The acquisition, valued at around $180 million, is expected to be finalized by the third quarter of this year. As part of the agreement, Squarespace has committed to maintaining the renewal prices for existing clients for at least 12 months. Furthermore, Squarespace will become the exclusive domain provider for Google Workspace subscribers.
Both companies are focused on ensuring a smooth transition for clients. This move marks a significant shift in the domain registration landscape, with Squarespace poised to become a major player in the domain hosting market.
The deal appears to be a win-win for both companies. Google, on one hand, can streamline its operations and focus on its core businesses. On the other hand, Squarespace can significantly expand its customer base and solidify its position in the market.
For Google Workspace subscribers, Squarespace will become their exclusive domain provider. This change is expected to be seamless, with Squarespace committed to maintaining the same level of service that users have come to expect from Google Domains.
With the acquisition of Google Domains, Squarespace is set to become a dominant force in the domain hosting market. The company’s commitment to maintaining renewal prices for existing clients for at least a year shows a dedication to customer service that will likely serve them well in this new venture.