The Facebook group is giving itself a new name. Facebook founder Mark Zuckerberg announced on Thursday that the parent company for services such as Facebook or Instagram should be called Meta in the future. This was revealed at Connect 2021, the firm’s annual virtual and augmented reality event.
FACEBOOK, the company to which WhatsApp, Instagram, Oculus, Messenger and the eponymous social network Facebook belong, has changed its name to Meta.
Mark Zuckerberg has presented the metaverse, his vision of how social relationships will evolve on the internet. A virtual place where we can meet both our close friends, but also with work environments or public places where we can access a range of content of all kinds. And that is why it has decided to rename the parent company as Meta.
FACEBOOK, the company to which WhatsApp, Instagram, Oculus, Messenger and the eponymous social network Facebook belong, has changed its name to Meta. It does so with the idea of spurring the possibilities of its metaverse virtual world while serving to keep the brand away from the latest scandals that have arisen around the social network.
“Today we’re seen as a social media company. Facebook is one of the most used technology products in the history of the world. It’s an iconic social media brand. Building social apps will always be important for us, and there’s a lot more to build. But increasingly, it’s not all we do. In our DNA, we build technology to bring people together. The metaverse is the next frontier in connecting people, just like social networking was when we got started.” — explained Zuckerberg during his inaugural Connect conference.
The news has been well received by the market, as the company’s shares rose around 2.75% on the Nasdaq, reaching above $ 320, a few minutes after Mark Zuckerberg announced the new panorama to that the company aspires to. The company will also change the ticker on December 1, which will go from being FB to MVRS.
With this change of identity, Mark Zuckerberg changes the course of the company that bets everything on the metaverse with the idea of replicating a virtual world in which to develop from daily life to leisure or social relationships. A gigantic platform on which to build contact between people thousands of kilometres away, but also all the economic infrastructure that depends on it.
From video games to clothing for avatars, services or online classes. Zuckerberg’s idea is to find synergies between all its services to empower Meta to a level that is attractive not only for users but also for developers and companies.
“From now on, we will be metaverse-first, not Facebook-first. That means that over time you won’t need a Facebook account to use our other services. As our new brand starts showing up in our products, I hope people around the world come to know the Meta brand and the future we stand for.” — says the CEO.